What is the location & competition factors, If a person want to open a retail store specializing in high quality high price children...

Well, there are a number of questions this person would
want to ask before
opening.

Location:

1. What
   is the average age and income demographic of the area I'm looking at? The
   store would not only require famililes with money but families with
   children.


2. What are the hobbies,
   personal-interests, cultural opportunities available in the town?
   Consider that some towns have families who have money, but aren't
   spending that money on expensive clothes because they have nowhere to wear them. 
   Spokane, Washington is a good example of this.  High-end fashion tends to pass right
   over Spokane (despite the abundance of money) because people aren't getting dressed UP
   for anything around there - really.  This children's clothing store would need to target
   adults who purchase and wear expensive clothing - because those are the only people who
   dress their children expensively.


3. What
   location will make my store the most convenient to the highest number of potential
   customers. Shopping for children is not easy - most people want to be in
   and out as quickly as possible AND want to combine trips into one - if you have to tack
   a 30 minute drive to either side, forget it.  This guy would want his location to be
   convenient to other stores, places to eat, and neighborhoods with
   kids.

Competition

1. What
   other stores exist that would be in competition, what kind of clothes do they sell and
   at what prices? If it turns out this is a town that has the money to
   spend on expensive children's clothes (and would), likely there are already high end
   children's stores around.  How many?


2. How
   many consignment stores will I be competing with? Again, usually in a
   demographic where people WANT and purchase expensive clothes, they want to be able to
   resell them - especially children's clothes.  They are outgrown so fast that styles
   often haven't changed.  Almost every mother of young children hates to get rid of a nice
   piece of clothing even if it doesn't fit - unless they know they can get some $$ for
   it.  And if they are consigning clothes, they are purchasing consigned
   clothes.